2026 Broadway Case Competition

TEAM SIGNUPS: https://docs.google.com/spreadsheets/d/1-j3IKSB9KpZv0ED1ZxsmY5DoQTINcIpOHgYpipO8Q0A/edit?usp=drivesdk

Step into the spotlight with EMSA for this year’s Broadway Case Competition—a dynamic, fast-paced strategy event focused on driving profitability in the ever-evolving world of Broadway. Participants will work in teams to analyze real-world challenges facing Broadway productions and propose creative, data-driven strategies to enhance financial performance while preserving artistic integrity.

This competition invites students to combine business acumen with a passion for entertainment, exploring how marketing, operations, and audience engagement can work together to sustain and expand the success of Broadway shows. Whether you’re interested in consulting, media, or the performing arts industry, this is a unique opportunity to think critically, collaborate with peers, and present your ideas to an audience of professionals and fellow students.

Light refreshments will be provided, and networking will follow the competition—an excellent chance to connect with others who share your interest in entertainment and strategy.

Please hold Wednesday, Oct 7th between 12-1pm for the kickoff meeting where we'll host a Q&A and reveal the official prompt.

*Please ensure you’ve registered on CampusGroups to receive important competition updates. 

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