MCA Development Series: Storytelling in a Business Context

Welcome to another session of MCA's annual Development Series.

Storytelling is a strong business skill and when implemented effectively, it conveys purpose. Businesses with purpose are noticed and can win the loyalty of clients. This session will cover how to craft your message for different audiences, inductive vs deductive reasoning, and more.

Session will be conducted by a Partner from Strategy&. It will be interactive, so we encourage participants to keep cameras on during the session.

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